THE NORTH FACE X DICK’S SPORTING GOODS
Deep in the Canadian Rockies, we captured the rugged spirit of Kananaskis Country for a collaboration between The North Face and Dick's Sporting Goods. The day was spent chasing light across towering peaks and glacial lakes, framing the perfect backdrop for high-altitude exploration.
BEHIND THE SCENES
There is a unique buzz that happens when a location exceeds every expectation, and Kananaskis had the entire crew reaching for their phones to steal a personal memory. The enthusiasm was palpable, with every team member caught up in the raw beauty of the mountains and lakes. It was more than just a shoot; it was a shared expedition that none of us wanted to forget.